The Impact Of Fashion On The Environment: Why Sustainable Clothing Matters

sustainable clothing

In the modern day, fashion and beauty are important, definitive elements of our lives. Unfortunately, we often overlook the repercussions our decisions in fashion and beauty can have on our environment. The consequences of our decisions run much deeper than the generation of fabric, leading to a range of cutting-edge solutions to battle various environmental downsides. Today, sustainable fashion is becoming an increasingly important factor in our purchasing decisions.

To that end, here’s a list of 10 means fashion and beauty choices can benefit the environment: 

1. Encouraging Eco-Friendly Materials 

By selecting fashion and beauty products composed of sustainable and biodegradable fabrics, like hemp, linen, cotton, and bamboo, we can minimize the amount of synthetic materials ending up in oceans and landfills. 

Fortunately, fashion brands are beginning to focus more on sustainability, making it easier to find stylish, eco-friendly items. 

2. Cutting Back On Water Requirements 

Stemming water pollution is a top priority for the fashion industry. Technological strides have been made in the form of waterless dyeing and recycled wastewater systems. Additionally, advanced water-saving technology has become a valuable asset. 

3. Lowering Energy Usage 

Generating fabric and dyeing are some of fashion’s most power-draining activities. To cut back on the impacts, many brands are investing in new and upgraded energy-efficient systems to reduce energy needs and maximize energy efficiency.

4. Enhancing Recyclability 

Recycled sustainable clothing is one of the most effective ways of creating environmentally friendly fashion. Encouraging use of post-consumer recycled fabrics and materials decreases the amount of waste created and prevents fabric from being thrown away. 

5. Stimulating Rental And Sharing 

In today’s fashion world, renting and sharing clothes is one of the surest means of having a small effect on the environment. We can still have fun trying out new looks without needing to expend lots of money, and also help prevent landfill waste. 

6. Wearing-Over And Revamping Clothes 

One of the best ways to aim for environmental consciousness when it comes to fashion is to simply reuse and repurpose our clothes. 

Switching buttons and reselling clothes are great ways to repurpose garments and provide them with new life. 

7. Supporting Local Entrepreneurs 

Decision making to buy from local enterprises versus global supply chains means less energy is consumed in the transportation process, and the money is put directly into local economies. 

Supporting smaller, eco-friendly fashion labels owned by local people is a good way to place environmental sustainability in a more prominent light.

8. Switching To Renewable Materials 

Numerous materials are employed in conventional fashion production which aren’t renewable, leading to damage to the environment. Switching to renewable materials like hemp and cotton is a major step towards sustainability.

9. Remaining Vegan 

Fabrics obtained from plants instead of animals are growing in popularity thanks to the fact that they take a substantially lesser toll on nature. Vegan fabrics are in vogue and very sought after.

10. Opting For Organic Fabrics 

Organic fabrics are generated without the use of toxic chemicals and toxins, helping to reduce our environmental footprint and promote sustainability. 

For example, organic cotton utilizes 88% less water and 62% less energy in production, compared to traditional cotton. 

11. Utilizing Upcycling Techniques

Upcycling is a great way to transform used materials into something with more value or appeal while still producing a product with less environmental impact than producing it anew. 

Clothing and accessories produced by upcycling techniques put less strain on the environment and can extend the usable life of an existing piece of fashion. Upcycling is an emerging trend among sustainable fashion brands, and serves as a great way for us to help protect our environment.


We should not falsify the impact of fashion and beauty on the environment. We should take responsibility for our fashion and beauty decisions and make sustainable and environmentally-friendly choices. By encouraging use of eco-friendly material, decreasing water and energy usage and increasing recyclability, we can make sure our fashion and beauty choices will result in a positive impact on the environment.

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